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The Kroger Co KR Stock Quote

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Morningstar‘s Stock Analysis KR

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Kroger’s Omnichannel Evolution Should Leave It Well Positioned as the Grocery Sector Changes

Zain Akbari, CFA Equity Analyst

Business Strategy and Outlook

| Zain Akbari, CFA |

Of the traditional grocers, we believe Kroger is uniquely positioned to defend its returns against a competitive onslaught that should intensify as Amazon, mass merchandisers, and hard discounters price aggressively to boost volume. Industry factors are diminishing its competitive standing, but we contend that Kroger still benefits from enduring intangible assets and cost advantages.

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Key Statistics KR

Company Profile KR

Business Description

Kroger is the leading American grocer, with 2,726 supermarkets operating under several banners throughout the country as of the end of fiscal 2021. Around 83% of stores have pharmacies, while nearly 60% also sell fuel. The company also operates roughly 120 fine jewelry stores. Kroger features a leading private-label offering and manufactures around 30% of its own-brand units (and more than 40% of its grocery own-label assortment) itself, in 33 food production plants nationwide. Kroger is a top-two grocer in most of its major markets (as of early 2021, according to company data). Virtually all of Kroger's sales come from the United States.

Contact
1014 Vine Street
Cincinnati, OH, 45202
T +1 513 762-4000
Industry Grocery Stores
Most Recent Earnings Jul 31, 2022
Fiscal Year End Jan 28, 2023
Employees 420,000

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