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Groupon Inc GRPN Stock Quote

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Morningstar‘s Stock Analysis GRPN

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A Lack of Network Effect Weakened Q2 for Groupon; Creates Uncertainty in the Future; Lowering FVE

Ali Mogharabi Senior Equity Analyst

Business Strategy and Outlook

| Ali Mogharabi |

As a first mover in the local-market daily deals space, Groupon has captured a leadership position, but robust profitability has not followed. While there have been some indications of improvements thanks to the firm's restructuring plan, we are skeptical about Groupon's ability to accelerate top-line growth and expand margins over the long run.

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Key Statistics GRPN

Company Profile GRPN

Business Description

Groupon acts as the middleman between consumers and merchants, offering a variety of products and services at discounts via its online store. It offers consumers daily deals (in the form of online vouchers) from local merchants. Groupon also sells products directly to consumers. It generates revenue from the take rate on the purchase and/or usage of the vouchers (40% of total revenue) and from direct sales (60% of total revenue). More than 65% of Groupon’s revenue comes from North America.

600 West Chicago Avenue, Suite 400
Chicago, IL, 60654
T +1 312 334-1579
Industry Internet Content & Information
Most Recent Earnings Jun 30, 2022
Fiscal Year End Dec 31, 2022
Employees 3,675

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