Skip to Content

Beiersdorf AG BEI Stock Quote

| Rating as of


Last close prices updated as of Jan 27, 2023, 5:35 PM CET | EUR
  • Last Close 109.95
  • Sector Consumer Defensive
  • Industry Household & Personal Products
  • Investment Style Large Blend
  • Day Range 109.25  –  110.55
  • Year Range 79.00  –  111.80
  • Market Cap 24.8480 Bil
  • Volume / Avg 173,871.0 /  259,379.6
  • Price / Sales 3.03
  • Price / Book 3.24
  • Forward Div Yield 0.63%
  • Trailing Div Yield 0.64%

Morningstar‘s Stock Analysis BEI

Currency in
Is it the right time to buy or sell?
Is it the right time to buy or sell?

1-Star Price


5-Star Price


Economic Moat


Capital Allocation


Beiersdorf Delivers Strong Results Despite Rampant Cost Inflation, Further Margin Pressure Likely

Diana Radu Equity Analyst

Business Strategy and Outlook

| Diana Radu |

Beiersdorf’s strategy, C.A.R.E.+, focuses on three key growth drivers: skincare prioritization, white-space penetration, and an acceleration of digital transformation. Vincent Warnery, the new CEO appointed in May 2021, has emphasized his continued support for the strategy, having been part of Beiersdorf’s executive board at the time it was introduced in 2019. In the past few years, Beiersdorf has put the strategy into action by focusing its innovation program on the skincare category, with an emphasis on facial care, as the fastest-growing subcategory. We believe this strategy is wise, given that the facial care segment features both faster growth and higher margins than the body care segment, in which Beiersdorf, and its flagship brand Nivea, have been historically over-indexed.

Unlock Our Full Analysis With Morningstar Investor

Key Statistics BEI

Company Profile BEI

Business Description

Beiersdorf is a Germany-based company engaged in producing personal-care products, with a focus on manufacturing cosmetic products. The company operates through two business segments. Consumer provides skincare and beauty care products and operates portfolio brands such as Nivea, Eucerin, La Prairie, Labello, Hansaplast, Elastoplast, and Florena. The other business segment markets self-adhesive system and product solutions, primarily for industrial customers, under the Tesa brand. Beiersdorf is majority-owned by Maxingvest.

Unnastrasse 48
Hamburg, 20245, DEU
Industry Household & Personal Products
Employees 21,300

Related Articles BEI

FAQs for Beiersdorf AG Stock

Yes. BEI has a forward dividend yield of 0.63%. See BEI’s full dividends and stock split history on the Dividend tab.
Dividend yield allows investors, particularly those interested in dividend-paying stocks, to compare the relationship between a stock’s price and how it rewards stockholders through dividends. The formula for calculating dividend yield is to divide the annual dividend paid per share by the stock price.

Learn more about dividend yield.

BEI’s market cap is 24.85 Bil.
Market capitalization is calculated by taking a company’s share price and multiplying it by the total number of shares. It’s often used to measure a company’s size. In the Morningstar Style Box, large-cap names account for the largest 70% of U.S. stocks, mid-cap names account for the largest 70–90%, and small-cap names are the remaining 10% of companies.

Learn more about market capitalization.

BEI’s stock style is Large Core.
Style is an investment factor that has a meaningful impact on investment risk and returns. Style is calculated by combining value and growth scores, which are first individually calculated.

High-growth stocks tend to represent the technology, healthcare, and communications sectors. They rarely distribute dividends to shareholders, opting for reinvestment in their businesses. More value-oriented stocks tend to represent financial services, utilities, and energy stocks. These are established companies that reliably pay dividends.

Learn more about style.

BEI’s price/sales is 3.03.
Price/sales represents the amount an investor is willing to pay for a dollar generated from a particular company’s sales or revenues.

BEI’s price/forward earnings is 29.33.
Forward P/E gives some indication of how cheap or expensive a stock is compared with consensus earnings estimates. The lower the Forward P/E, the cheaper the stock.

BEI’s price/book is 3.24.
Price/book ratio can tell investors approximately how much they’re paying for a company’s assets, based on historical, rather than current, valuations. Historical valuations generally do not reflect a company’s current market value. Value investors frequently look for companies that have low price/book ratios.

See BEI’s valuation ratios compared to the Market Index.

BEI’s beta can be found in Trading Information at the top of this page.
A stock’s beta measures how closely tied its price movements have been to the performance of the overall market.

Compare BEI’s historical performance against its industry peers and the overall market.